A Coaching Tip from Your Region!

Hello SW Region!
Are You Asking Questions Your Community Actually Wants to Answer?
If you want more engagement on social media, you don’t always need to post another market update.
Sometimes, the easiest way to get people talking is to ask about something they already have an opinion about: their community.
Think about the local coffee shop everyone loves, the best tacos in town, a favorite neighborhood, or that one road everyone has an opinion about.
Instead of simply sharing information, try asking questions that invite people to share their own experiences and opinions.
Try These Hyperlocal Questions
🏡 About Their Story
What made you want to live in your neighborhood?
What’s the first thing you tell people about living in your city?
What’s something about your city you didn’t expect to love?
Where do you always take out-of-town guests?
📍 Local Pride
Best tacos, coffee, or pizza in town. Go!
What’s the most underrated spot in your city?
What do people from outside your city get wrong about it?
Which neighborhood has the best community events?
🤔 Pick One
Downtown or closer to the lake?
Old home with character or new build with less maintenance?
Big yard or shorter commute?
Walkable neighborhood or bigger garage?
🏗️ What’s Happening Locally
What should go in that empty lot on [street]?
What local improvement would you love to see next?
What new business would you love to see in your neighborhood?
The goal isn’t to create the perfect question. It’s to start a conversation about something people already care about.
💡This Week’s Challenge
Pick one hyperlocal question and post it.
Try saying it on camera, adding it as a text overlay, and putting the same question in your caption. Then watch what happens in the comments.
The market doesn’t always spark conversation, but people usually have something to say about their neighborhood.
If this tip helps, feel free to reply. We’d love to hear from you! 😊